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We are the champions!

Any company that operates in the global market will always be evaluated also by the reputation of the country where they are from. Since last Sunday, Letrário is seen as a company from the country that is the European champion. From the country that achieves, in spite of moths and injuries; in spite of all […]

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The translation of false friends

Portuguese and Spanish are both languages that come from Latin. It’s no wonder, therefore, that they have some similar words; even some in common. Translators, however, face a big challenge when translating between them: the false friends. This means words that are very similar, but have total different senses. Take this example: «zurdo» (Spanish) and […]

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The translation of «better half»

Here is another of our rare words. The ones we collect like exotic butterflies. Have a guess at the translation into English, Spanish, German and Italian. And if you know the translation in any other language, share it with us. Help us build our collection of rare words like exotic butterflies. In the meantime click […]

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WAS IT YOU WHO ASKED FOR A PROTO-CSG?

Then let me begin by explaining that a proto-CSG is a concept created by Letrário, which consists of a document whose use is restricted to the Letrário team and the client in question. It contains all the relevant linguistic and practical information about our specific corporate client: from the obvious glossary of technical terms in […]

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Test your technical English

Click on the picture to see the challenge: And to see the answer, click HERE. How would you say…? 1.The power to accomplish something; strategic advantage. 2.The combination of two or more companies, either by the creation of a new organization or by absorption by one of the others. 3.A business or project in which […]

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Latin in English: Quid pro quo / Qui pro quo

Is Latin alive after all? I have not long ago discovered that the Latin expression “quid pro quo” (more commonly used in English) or “qui pro quo” (more commonly used in Portuguese) could have diverse meanings in different cultures. Never ever could I have imagined that Latin was not a dead language. This is at […]

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Video translation is vital to any global SEO strategy

Video translation is vital to any global SEO strategy. The statistics don’t lie: less than 27% of Internet users speak English as their primary language. Further, 80% of YouTube views come from outside the US, and 67.5% of YouTube views come from non-English speaking countries. This means that if you’re not translating your videos, you’re missing […]

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